Corporate communication has revolutionised the way we do business
Irrespective of language, location, or industry, communications are the key to success in the corporate world. Today, more and more organisations are seeing the value of proper, effective communications across all employee levels. It has also created a host of new jobs as well. Here are four reasons why communications and a BA Communications is key in the world of corporate:
It helps people talk
Corporate communication means open channels across all levels in an organisation. This means that staff on lower levels can communicate amongst each other, as well as with higher-level staff, efficiently and constructively. Management can liaise with each other, as well as with lower level employees to achieve an understanding throughout the organisation.
It facilitates change
In all organisations, the one thing people fear most is change. As a result, they tend to rebel against it or resist it, hoping it won’t happen. The way to eliminate this fear and encourage adoption of change in a corporate environment is to communicate freely and openly. This will give management a chance to put the concerns of staff to rest and employees a chance to ask important questions.
It drives strategy
Communication allows for the goals of an organisation to become a reality. Through effective communication, staff feel a part of the team and are more willing to work towards the common goals of the business. You’re more likely to succeed as an organisation if there are open channels of communication.
It makes people feel heard
By encouraging good communication, you are more likely to have a team of staff who feel happy and valued, rather than isolated and disillusioned. Staff are also more likely to report office crimes or issues that they feel may threaten the well-being of the team or company.
Get a qualification that counts
If you’re passionate about communication strategy, The IIE’s BA Communications or The IIE’s BA Corporate Communications could be for you. For more on this degree and student life at Varsity College, visit our website today, www.varsitycollege.co.za.